In today’s digital world, creating great user experiences is crucial for building your brand, gaining trust from users, and growing your business. Microsoft Entra External ID offers the tools needed to create user-friendly interfaces with top-notch security. We strive to make things easy for both administrators and developers, as seen in our recent blogs about Native Authentication for mobile apps and security controls for admins.
Exciting news – we have introduced a new custom authentication extension for External ID apps to give you more options for branding customization. It’s important to make sure every interaction with your app reflects your brand identity. Senior Product Manager, Sasha Mars, will guide you through setting up this extension in the Microsoft Entra admin center.
With this new custom authentication extension, you can integrate with both Microsoft and non-Microsoft email providers for one-time passcode events during sign-up, sign-in, and reset password processes. This feature is now available for public preview.
We listened to your feedback and added customization options to give you more control over the user experience. For customer-facing apps, a branded experience is key to building trust. By using this extension, you can tailor the built-in email service with an email provider of your choice for a personalized look.
To set up this feature,
